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Our Process

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Email Should Be Your Top ROI Channel

Email is still the highest-ROI marketing channel in ecommerce, outperforming paid ads and social with unmatched consistency and profit margin. With nearly 80% of consumers checking their inboxes daily, it gives you a direct line to your best customers at a fraction of the cost.

We build and manage data-backed email and SMS systems that increase lifetime value, recover abandoned revenue, and convert cold traffic into loyal buyers. From optimized pop-ups to advanced segmentation and high-impact automated flows, we handle every piece so you can scale profitably.

Our Process

We build systems that seamlessly solve conversion and retention challenges so that our clients can scale predictably.

Evaluate

We start by auditing your current setup to uncover exactly where sales are being lost, from weak conversion points to overlooked retention gaps.

Email Service Provider Audit

Deliverability Check

Brand & Ideal Customer Research

Implement

Next, we build the backend infrastructure that captures and targets traffic at the moment they’re most likely to buy, so you stop missing sales and start capitalizing on intent.

Pop-up Form Implementation

Build 7+ Core High Impact Flows

Begin Weekly Campaigns

Optimize

Finally, we focus on long-term growth by consistently testing, optimizing, and increasing your monthly sends so your brand stays top of mind and relevant to subscribers.

Consistent A/B Testing

Revenue Insights and Reports

Ramp Up Campaign Sends to 3-4x Weekly

Metrics We Shoot For

50%+

Open Rate

1.1%+

Click Rate

5-10%

High Impact Flow Conversion Rate

$1.00

Flow Revenue Per Recipient

95%

SMS Open Rate

12%+

SMS Click Rate

FAQs

What Exactly Does Minted Do?

We fully manage your ecommerce brand's email marketing so you can focus on product and growth. Our goal is simple: to help DTC brands turn email into a top revenue channel without you ever needing to lift a finger. We handle everything from strategy to execution, using proven tactics that drive retention, repeat purchases, and higher LTV. Here’s what you get: - High-converting Pop-Up Form Creation & List Growth - Full Email Flow Setup & Optimization (Welcome, Abandon Cart, Post-Purchase, etc.) - 2–4 Revenue-Driven Campaigns Sent Weekly - Ongoing A/B Testing to Maximize Performance - Strategic Consulting to Scale Your DTC Brand Profitably

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